Harley Davidson celebrates grand opening
of Laredo location

By Sandra Iruegas

An American institution was born a hundred years ago when Bill Harley and the Davidson brothers, Arthur, Walter, and William started taking their bicycle designing hobby seriously. In 1903, although finances were modest and tools much less sophisticated than today's, the first Harley-Davidson motorcycle was built and made available to the public.
As the Harley-Davidson Motor Company celebrates its 100th anniversary this year, it leaves a lasting impression on highways as well as fashion runways.
Though it's been a corporate success story a hundred years in the making, Harley-Davidson has just arrived in the Laredo business community with a grand opening and ribbon cutting for Laredo Harley-Davidson. The event was marked with a warm welcome from the Laredo Chamber of Commerce as well as area cycle enthusiasts. Good food and good music provided by Wildroots entertained visitors who came in to visit the new shop at 7080 San Bernardo.
"It's about time Laredo has a Harley-Davidson shop," said Laredoan Jesse Garcia who is a bike owner and is in the market for a Harley. "Now we don't have to go out of town to look for a bike. This shop is good for Laredo," he added.
Two-hundred Laredoans petitioned Harley's corporate office for a shop in Laredo.
Oscar J. Garcia, Laredo Harley-Davidson store manager said, " The people of Laredo have responded well. They have come in to tell us it's about time Laredo had a Harley franchise in town." Garcia added, "We have also had visitors from all over who love Harley-Davidson bikes and make the trip to see what we have here."
Rick and David Sierra from New Mexico heard about the new Laredo Harley-Davidson shop and made the trip to check out the store. "The store looks good. It has a good selection of clothes and bikes. I love my 1960 Police Special Pan Head bike, but I want to get a new one," said Rick.
The store is pleased to announce that sales are great for both clothing and bikes. Laredo Harley-Davidson provides bike maintenance and repairs by experts, and service that includes everything from the 1,000-mile service repair to major engine performance modification.
According to manager Garcia, Harley-Davidson has had the staying power of a century because of the quality of its cycles. "But it is also the dealers, employees, and the customers who have contributed to Harley-Davidson's success," he said.
García invited Laredoans to come by 7080 San Bernardo or to call 717-VROD (8763) for further information..